Arab animation ( TrueVision ) gets a boost as Abu Dhabi

As a boost to the animation industry, twofour54, the Abu Dhabi-based content creation community, announced a strategic partnership with Blink Studios, one of the leading Gulf-based animation studios.

The agreement will see Blink Studios establish a production facility at twofour54 in Abu Dhabi initially to produce the Arabic version of Driver Dan’s Story Train, working with 3Line Media, the UK based producers of the English version of Story Train. This move by twofour54 will open up enormous opportunities to young Arabic talent.

Commenting on the partnership, Tony Orsten, CEO of twofour54, said: “Driver Dan is the perfect platform for adapting content to the Arab market. The show will not be a dubbed version of the English content, instead we will use Arabic writers to provide the story telling element, Arab animators to create content and Arab children to make up the live action component.”

Twofour54 has so far tied up with 60 regional and international partners developing quality media content from its Khalifa Park campus. This number will continue to grow significantly throughout 2010.

Arab animators will work alongside some of the world’s leading children’s animators to create a brand new, original version of the show specifically tailored for the Arab market and the pre-school audience. These exciting opportunities will help guarantee the long term future of the region’s animation industry.

SBA is proud to work with TrueVision Media Advertising based also in the same area !

Source : emirates247.com